Why roofing sites are different

Roofing customers move slowly, then suddenly. Most of the year they're researching quietly — comparing contractors, reading about shingle types and wondering about insurance. Then a hail storm rolls through and everyone in the zip code searches at once. Your website has to serve both moments: patient, educational content for the researchers and a fast "request a free inspection" path for storm season.

Trust is the whole game. Homeowners have heard stories about storm chasers who knock on doors and disappear. A local roofer's site should make it obvious that you're established nearby: a real address or service area, licensing and insurance information, manufacturer certifications if you have them, warranty details, and lots of photos of finished roofs.

What we build for roofing contractors

Free inspection request form front and center, with optional photo upload so homeowners can show you the damage.
Storm and insurance claim page that explains, in plain language, how you work with the homeowner's insurance process.
Project gallery organized by roof type — asphalt, metal, flat and repairs — so visitors can find jobs like theirs.
Service pages for replacement, repair, gutters, siding and commercial roofing, each targeting its own searches.
Financing section if you offer it, since payment options are a top question on big jobs.

Getting found locally and in AI search

Roofing is a competitive local search. We set up clean page titles, fast load times, mobile-first design and structured data describing your business and service area, plus your Google Business Profile. That foundation helps both traditional search results and AI assistants that recommend local contractors.

Choosing a plan

Basic covers a professional, searchable site. Classic adds an instant quote tool — useful for giving homeowners a ballpark range by roof size — and an AI chatbot that can answer insurance and scheduling questions after hours. VIP adds call and lead tracking and analytics reports, which matters when you're spending money on storm-season ads and want to know which ones actually produce inspections.

See the roofing template preview for the starting layout.

Plans and pricing

Every plan includes design, build, hosting, SSL, security, software updates and monthly content edits. No contracts — cancel anytime. Most sites go live in 5–7 days.